Industry Experts in Motel Conversions

A National Paradigm Shift to Scale Housing Development

Since 1994, Step Up has been providing innovative permanent supportive housing (PSH) solutions through various developments across the nation, and motel conversions are a significant portion of our growing portfolio. Our experience has demonstrated that the traditional model for financing and developing government-financed permanent supportive housing projects is broken and impedes the development of housing in a quick, cost-effective manner. Projects that are solely funded by government sources can cost 200% to 500% more than similar private sector developments. Plus, they typically take four to five years to complete.

Step Up Locations Map

Step Up is a recognized industry leader in motel conversions.

We have developed a proven model of creating housing through the conversion of blighted motels into PSH. This unique model is comprised of private/public partnerships and results in projects being completed much faster and more cost-effectively while yielding more units. Step Up has gained extensive experience converting motels into PSH and has become a national advocate and industry expert in favor of the motel conversion model. Our extensive expertise has allowed us to develop and continually improve on this innovative, scalable housing solution allowing us to develop more units of housing at a significantly faster rate, in an extremely cost-effective manner.

Step Up and private co-developers have successfully completed six motel conversions and have two others that are slated to open soon. In addition, we have up to 20 new motel projects in development and these total over 1,000 units of permanent supportive housing.  In these projects, Step Up serves as the:

  • Co-developer – we work with our investment partners in acquiring and owning the project as well as conducting the rehab to convert the motel units into housing
  • Service provider – Step Up has earned a national reputation as an exemplary housing-first agency with a stellar record of working with the most chronically homeless individuals. Step Up enjoys a 97% retention rate of all those we house.  In the motel conversion model, Step Up has one full time case manager for every 25 tenants.  The case managers for the project are located on site and are solely focused on working with the tenants on a day-to-day basis.
  • Property management – We also serve as the property manager with our staff serving as the Resident Manager who lives on site. Property management is a specialized function in a homeless housing project, and Step Up has 25 years’ experience in property management in PSH serving chronically homeless individuals.

During the summer of 2021 California State Association of Counties, Tod Lipka, President and CEO of Step Up, presented Step Up’s role and process of our motel conversion. View video of Tod Lipka’s presentation.

Step Up’s Motel Conversion Projects:

Daniel's Village

Daniel’s Village
Opened 2009
8 units
2624 Santa Monica Blvd, Santa Monica

Step Up on Vine

Step Up on Vine
Opened 2013
36 units
1057 N. Vine Street, Hollywood


Michael's Village

Michael’s Village
Opened 2014
32 units

7160 Sunset Boulevard, Hollywood

Step Up San Bernardino

Step Up – San Bernardino
Opened 2021
74 units
All Star Inn – A Homekey Project
450 N. G Street, San Bernardino

Step Up Salinas

Step Up – Salinas
Opened 2021
101 units

A Homekey Project
545 Work St., Salinas

Step Up on Vine

Step Up on Western
Opened 2021
35 units

5501 South Western Avenue, Los Angeles

Michael's Village

Step Up on West Third
Opening 2021
137 units

1900 West 3rd Street, Los Angeles

Step Up San Bernardino

Step Up on Broadway
Opening 2021
35 units

301 West 49th Street, Los Angeles

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